认同感：用故事包装事实的艺术（StoryBranding2.0： creating standoutbrands through the power of story讲故事是21世纪应具备的基本技能，罗辑思（【美】吉姆•西诺雷利）（九州出版社 2017）

  • 书名：认同感：用故事包装事实的艺术（StoryBranding2.0: creating standoutbrands through the power of story讲故事是21世纪应具备的基本技能，罗辑思
  • 出版社：九州出版社
  • 作者：【美】吉姆•西诺雷利
  • 出版年份：2017
  • 电子书格式： epub
  • 简介：StoryBranding 2.0 explores the art of using compelling narratives to build unforgettable brands. Jim Signorelli reveals how story-based branding can differentiate your brand in a saturated market. Learn to craft authentic brand stories that resonate deeply with your audience, fostering loyalty and driving engagement. This book is a must-read for entrepreneurs, marketers, and anyone looking to create a truly impactful brand identity. Discover the power of narrative in the 21st-century business landscape and master the essential skill of storytelling.
  • ISBN：9787510840975, 75108
  • 下载地址（点击下载）：
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