Marketing without Advertising(Michael Phillips, Salli Rasberry)(Nolo 2001)

  • 书名:Marketing without Advertising
  • 出版社:Nolo
  • 作者:Michael Phillips, Salli Rasberry
  • 出版年份:2001
  • 电子书格式: pdf
  • 简介:Discover powerful, advertising-free marketing strategies in “Marketing Without Advertising” by Michael Phillips and Salli Rasberry. This comprehensive guide, originally published by Nolo in 2001, offers timeless techniques for building a strong brand and generating leads without relying on traditional advertising. Learn how to leverage public relations, content marketing, networking, and other innovative approaches to boost your business. Ideal for entrepreneurs, small business owners, and marketing professionals seeking cost-effective, sustainable growth solutions. This Nolo Press classic remains relevant for today’s marketers.
  • ISBN:9780873376082, 08733
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