Phishing for Phools： The Economics of Manipulation and Deception（George A. Akerlof， Robert J. Shiller）（Princeton University Press 2015）

  • 书名：Phishing for Phools: The Economics of Manipulation and Deception
  • 出版社：Princeton University Press
  • 作者：George A. Akerlof, Robert J. Shiller
  • 出版年份：2015
  • 电子书格式： epub
  • 简介：Explore the economics of manipulation and deception in “Phishing for Phools” by Nobel laureates George A. Akerlof and Robert J. Shiller. This insightful book dissects how seemingly harmless choices can lead to exploitation, revealing the pervasive influence of manipulative marketing and deceptive business practices. Learn how psychological biases and market imperfections contribute to these vulnerabilities. Discover the authors’ economic analysis of manipulation and how it affects consumers and society. Understand the subtle ways in which we are influenced and how to protect ourselves from exploitative practices. Gain valuable insights into behavioral economics and the impact of irrational decisions. A must-read for anyone interested in economics, marketing, consumer behavior, and ethical decision-making.
  • ISBN：9780691168319, 06911
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