- 书名:化妆品巨头全球争霸史
- 出版社:杰弗瑞·琼斯
- 作者:杰弗瑞·琼斯
- 出版年份:2014
- 电子书格式: pdf
- 简介:Explore the captivating history of global cosmetics giants in “化妆品巨头全球争霸史 (Cosmetics Giants’ Global Conquest)” by Jeffrey Jones (2014). This insightful book delves into the cutthroat competition, strategic maneuvers, and groundbreaking innovations that shaped the industry. Discover the rise and fall of iconic brands, the impact of marketing and technology, and the ever-evolving consumer landscape. A must-read for business students, marketing professionals, and anyone interested in the fascinating world of cosmetics and global business.
- ISBN:9787302357629, 73023
- 下载地址(点击下载):
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