The Art of Innovation Lessons in Creativity from IDEO America

  • 书名：The Art of Innovation: Lessons in Creativity from IDEO, America’s Leading Design Firm
  • 出版社：Crown Business
  • 作者：Tom Kelley, Jonathan Littman, Tom Peters
  • 出版年份：2001
  • 电子书格式： epub
  • 简介：Unlock the secrets to groundbreaking innovation with “The Art of Innovation.” IDEO, a leading design firm, shares its proven methods for fostering creativity and generating breakthrough ideas. This essential guide explores practical techniques, real-world case studies, and inspiring stories of innovation from diverse fields. Learn how to build innovative teams, embrace experimentation, and cultivate a culture of creativity within your organization. Perfect for entrepreneurs, designers, managers, and anyone seeking to boost their innovative capabilities. Discover how to transform challenges into opportunities and create products and services that resonate with customers and drive success. This book offers timeless wisdom on design thinking and innovation that remains relevant today.
  • ISBN：9780385499842, 03854
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