Marketing Plans Profitable Strategies in the Digital Age Nineth Edition（Malcolm McDonald Hugh Wilson Dave Chaffey）（Wiley 2024）

  • 书名：Marketing Plans : Profitable Strategies in the Digital Age, Nineth Edition
  • 出版社：Wiley
  • 作者：Malcolm McDonald, Hugh Wilson, Dave Chaffey
  • 出版年份：2024
  • 电子书格式： epub
  • 简介：Unlock the secrets to successful digital marketing with the ninth edition of “Marketing Plans.” This comprehensive guide, written by Malcolm McDonald, Hugh Wilson, and Dave Chaffey, provides profitable strategies for the digital age. Learn to craft effective marketing plans, leverage digital channels, and measure your ROI. Ideal for students, marketers, and business owners seeking to enhance their online presence and achieve measurable results. Stay ahead of the curve with the latest digital marketing trends and best practices. Boost your brand visibility, increase conversions, and drive sustainable growth with proven techniques.
  • ISBN：9781394187300, 97813
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