Blue Ocean Strategy + Beyond Disruption Collection (2 Books)(Kim  W. Chan  Mauborgne  Renée A.)(Harvard Business Review Press 2024)

  • 书名:Blue Ocean Strategy + Beyond Disruption Collection (2 Books)
  • 出版社:Harvard Business Review Press
  • 作者:Kim, W. Chan, Mauborgne, Renée A.
  • 出版年份:2024
  • 电子书格式: epub
  • 简介:This comprehensive collection features two groundbreaking books by Kim W. Chan and Renée A. Mauborgne: Blue Ocean Strategy and Beyond Disruption. Learn how to create uncontested market space, disrupt industries, and achieve sustainable profitability. Discover innovative strategies to outmaneuver competition and drive exceptional growth. Ideal for entrepreneurs, business strategists, and anyone seeking a competitive edge in today’s dynamic market. This powerful combination provides a complete framework for creating and capturing new market opportunities.
  • ISBN:9781647829674, 16478
  • 下载地址(点击下载):
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