
- 书名:The Balanced Scorecard: Translating Strategy into Action
- 出版社:Harvard Business Press
- 作者:Robert S. Kaplan, David P. Norton
- 出版年份:1996
- 电子书格式: pdf
- 简介:Master the Balanced Scorecard framework with this seminal work by Robert S. Kaplan and David P. Norton. Learn how to translate strategic objectives into actionable measures, aligning your organization’s activities for optimal performance. This book provides a comprehensive guide to designing, implementing, and utilizing the Balanced Scorecard, covering strategic planning, performance measurement, and organizational change. Gain insights into financial, customer, internal process, and learning & growth perspectives. Improve strategic focus and drive better business results. Ideal for business leaders, managers, and strategy professionals seeking to enhance organizational performance and achieve sustainable success.
- ISBN:9780585063065, 97808
- 下载地址(点击下载):
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